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AOL acquires Metis client Convertro

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Featured Posts from the Blog
Startup Saturday: Weekly Boston-based news roundup

Startup Saturday: Weekly Boston-based news roundup

This week, the city of Boston was filled with more than 10,000 attendees running around in orange t-shirts and colorful lanyards for HubSpot’s INBOUND 2014. While HubSpot is one of the more well known marketing tech startups in Boston and […]
How a PR campaign is like peanut farming

How a PR campaign is like peanut farming

Peanut season is my favorite time of year. At night I can hear the loud, but peaceful, whirring sounds of Damascus Peanut Company’s dryers. And I love the smells! There is nothing like the smell of “goobers on the ground” […]
What you can learn about headline writing in the grocery store checkout line

What you can learn about headline writing in the grocery store checkout line

By mid-afternoon, most of us need a break. Sometimes, a sweet snack will do the trick. In extreme cases, a walk around the block is in order. But often, five minutes spent browsing something light is enough to clear your […]